Bloomberg|Quint, India’s premier business and financial news company, continues its rapid rise as the leading integrated business news platform in the country. In its June report, digital video analytics provider, Vidooly has rated Bloomberg|Quint as the ninth most popular news brand among new-age news publishers. It is the only business news brand featured in the Top 10, ahead of general news platform Firstpost and amongst other general news publishers such as Scroll and Indiatimes. The ranking is based on the number of video views clocked by brands.
Speaking on this, Anil Uniyal, CEO, Bloomberg|Quint, said, “It is very heartening to see consumers receive and engage with our content strongly within a few months of going live. We believe that India needed a truly digital-first, credible and premium business news product and Bloomberg|Quint serves that need. Our digital product has positioned us well as we get ready to launch and scale the broadcast and events business, as part of our integrated platform. We continue to focus on growing users and usage and strike meaningful partnerships with brands who understand the power of an integrated content led marketing approach and value the right kind of reach.”